Google and AI search for ecommerce brands

Shoppers now ask an AI what to buy. Make sure it answers with you.

Ads stop the day you stop paying. Rankings and AI recommendations compound for years. UptenAI does SEO and AI search for ecommerce brands: we find what stops Google, ChatGPT and other AI assistants from recommending your store, hand your team the exact fix, and check it every month. Shopify or any platform. We never touch your store without your written yes.

No store access needed. Every report is checked by a person before it is sent.

Discovery moved. Most stores did not.

For twenty years a store was found one way: a shopper typed into a search box and clicked a blue link. That is no longer the whole picture. Today a shopper asks an assistant on their phone which sheets ship to Texas, which running shoe fits a wide foot, which skincare is safe in pregnancy. The assistant reads the stores it can read, trusts the ones it can verify, and names one or two. The rest never existed.

Ads are rented.

Every sale through an ad costs again tomorrow, and the price keeps rising. Meta’s own filing for the second quarter of 2026 reports the average price per ad up 12 percent on the year.1 A ranking you earn and a recommendation you deserve do not expire at midnight.

Source: Meta Platforms, Q2 2026 results

Assistants read your pages, not your ads.

An AI assistant decides from your shipping page, your returns page, your product data and your reviews. If your returns policy is buried in a PDF, the assistant sends the shopper somewhere clearer. Adobe found 39 percent of large retailers’ homepages are not even machine readable.2

Source: Adobe Analytics, July 2026

Rankings decay without upkeep.

Competitors publish. Google changes. A theme update quietly breaks your structured data. Most stores find out when the traffic is already gone. The audit that was supposed to prevent this is sitting in a developer queue, half applied.

This is not a reason to stop advertising. It is a reason to own the channel that keeps paying after the ad stops.

up1,219%2AI referred visits to US retail sites since October 2024Source: Adobe Analytics, July 2026
60% better2AI referred visitors convert better than other trafficSource: Adobe Analytics, July 2026
39%2Large retailers’ homepages not readable by AISource: Adobe, July 2026
up12%1Average price per Meta ad, year on yearSource: Meta Platforms, Q2 2026 results

A real free report

See what a free report finds.

A real report we sent an Australian fashion brand. Four scores, where it ranks against competitors on Google, and the three findings that matter most.

See the sample reportGet my free report

Know what is wrong. Fix it. Keep it fixed.

That report was step one. Every store gets the same three steps: a free report, a Fix Pack your team can apply, and a check every month. On any platform, without touching your live store.

  1. yourstore.comYour free report
    • Five scores out of 100
    • You against two competitors
    • Three findings with the evidence
    • An Instagram comment check
    • A short video walkthrough

    Checked by a person before it is sent

    Step 1

    The free report.

    The same report as the one above, run on your store. Your scores for Google search, AI answers, shopping agent readiness and customer support, how you compare with two competitors, and the findings that matter most, each with its evidence. A short video walks you through it.

  2. yourstore.comExample Fix Pack
    • A preview copy of your theme
    • Finished code for your developer
    • One import file for product data
    • A settings checklist
    • Steps to get listed where AI shops
    • A private preview of five of your pages

    Nothing goes live until you press publish

    Step 2

    The Fix Pack.

    Every finding becomes finished work: a preview copy of your theme to publish, finished code if your site is custom built, one import file for your product data, a checklist for settings, and the steps to get listed where AI assistants shop. Each fix is tested first on a private preview of five of your own pages.

  3. Your monthly auditExample
    • Your scores again
    • New findings
    • An updated Fix Pack
    • Last month’s fixes still live
    • AI citations on thirty buyer questions
    • Feed and index watched

    Step 3

    The Monthly Audit.

    Your scores again, new findings, an updated pack, and a check that last month’s fixes are still live. We track which AI assistants cite your pages for thirty real buyer questions, and we watch your feed and index. You decide what to apply.

Your store. Your team. Your decision. Nothing changes on your store without your written approval. If a fix we give you is wrong or breaks something, we fix it.

Why brands pick UptenAI

  • We never touch your live store.

    The report needs no access at all. Every fix lands in a copy of your theme, as finished code or as one file to upload, and you press publish, merge or upload. The previous version is kept, so you can always go back.

  • Built to be applied, not read.

    Most SEO audits never ship. More than half of SEO professionals say fewer than 40 percent of their recommendations get implemented.3 So we do not hand you a report. We hand you finished work, in the order to apply it.Source: Search Engine Roundtable, May 2021

  • Competitors first.

    The first finding in every report is you against two competitors on three numbers. Not a generic checklist. The gap that is costing you orders this month.

  • Google and AI together, not one or the other.

    Organic search still sends many times more visitors than AI assistants,4 and AI referred visitors to US retail sites convert 60 percent better.2 You need both. One audit covers both.Source: SEO Works benchmarkSource: Adobe Analytics, July 2026

  • Proven on our own site first.

    Every method runs on Event Escapes, our own travel booking site at eventescapes.com, before it reaches your store. The results page shows the numbers from Google and Microsoft, month by month.

  • Any platform.

    Shopify, WooCommerce, BigCommerce, Magento, Salesforce Commerce Cloud or custom. The report reads your public store, so it works everywhere.

Coming soon

Found by AI. Answered around the clock.

Getting found starts the conversation. Jenny, our AI assistant, answers it, day and night, on the channels your customers already use.

  • Coming soon

    Web chat

    On your own site. Answers questions about sizing, shipping and returns while the shopper is still on the page.

  • Coming soon

    Instagram

    Replies to comments and direct messages, so a question under your post never sits unanswered.

  • Coming soon

    WhatsApp

    Answers customers who message your business number, at any hour.

Your team goes home. Your answers and your leads do not.

How Jenny works

  1. Answers only from what you approve. Your policies, your products, your wording.
  2. Hands over to your team when a person is needed, and your team sees the whole conversation.
  3. Only replies to people who message you first. No cold messages.

Jenny at work on our own travel site

Before Jenny reaches your store, she answers customers of Event Escapes, our own travel booking site. Swipe through real conversations, with personal details removed.

  • WhatsApp

    Raises a ticket instead of guessing

    1. Shopper

      I'm currently selecting my seat for the AJ/Fury fight and wanted to find out where the ring walk will be?

    2. Jenny

      One moment, checking live ticket prices…

    3. I couldn't confirm the ring walk location for AJ/Fury, and I don't want to steer you towards the wrong seats. Our team will look into it and get back to you shortly. Your reference: ••••••

    Real conversation from our travel site. Personal details removed.

  • Web chat

    Knows when to ask a person

    1. Shopper

      Hi Jenny, should I select Block B, C, E or F for Rod Stewart tickets

    2. Jenny

      Our 3Arena guide recommends lower level seats facing the stage, but it doesn't confirm which of Blocks B, C, E or F is best for Rod Stewart. I wouldn't want to steer you into the wrong block.

    3. We have Rod Stewart listed at 3Arena, Dublin, on 23 April 2027. I can arrange for our team to check those four blocks. What email address would you like us to reply to?

    Real conversation from our travel site. Shortened, links removed.

  • WhatsApp

    Remembers who came back

    1. Customer

      Hello

    2. Jenny

      Welcome back! We left off with your enquiry passed to our team. Would you like to continue with that or start something new?

    Real conversation from our travel site. Personal details removed.

  • Support around the clock.

    Every message answered, day and night, weekends included.

  • Every lead captured.

    The moment a customer shares what they want, it lands with your team, with their details and the whole conversation.

  • Payment links in the chat.

    When a customer is ready, Jenny can send a secure link to pay, so the sale does not wait for office hours.

Jenny is an optional add on to UptenAI. Request your free report today and we will tell you when she is ready for your store.

Get my free report

Proof

We ran this on our own site first.

Event Escapes is our own travel booking site, at eventescapes.com. These are Google’s and Microsoft’s own numbers for August and September 2026, in Google search and in AI answers.

  • Google clicks1.81Kto14.9K8.2x in one month
  • Impressions in Google Search157Kto1.09M6.9x in one month
  • Pages with first impressions1.16Kto3.03K2.6x in one month
  • Google Search Console, August vs September 2026, eventescapes.com.
Google Search Console summary for eventescapes.com, August 2026, sent by Google on 8 September 2026: 1.81K clicks, 157K impressions, 1.16K pages with first impressions
August, sent by Google on 8 Sep 2026
Google Search Console summary for eventescapes.com, September 2026, sent by Google on 6 October 2026: 14.9K clicks, 1.09M impressions, 3.03K pages with first impressions
September, sent by Google on 6 Oct 2026
  • Times AI answers cited our pages27Kto76.2K2.8x in one month
  • Pages cited each day, on average66to1131.7x in one month
  • Bing Webmaster Tools, AI Performance, August vs September 2026, eventescapes.com.
Bing Webmaster Tools AI Performance summary for eventescapes.com, August and September 2026, exported on 7 October 2026: 27K citations in August and 76.2K in September, 66 and 113 average cited pages
From Bing Webmaster Tools, 7 Oct 2026
13to8.6Average position in GoogleGoogle Search Console, August vs September 2026, eventescapes.com.
220Guides publishedeventescapes.com
130SEO changes shipped in Septembereventescapes.com

Read the case study.

Our guarantee

In writing.

For the report, the pack and the audit.

  • Nothing changes on your store without your written approval.
  • If a fix we gave you is wrong or breaks something, we fix it.

Nobody can guarantee rankings. We guarantee the work is right and nothing ships without your approval. Read the guarantee in full.

Questions

What brands ask us first

Do you need access to my store?

Not for the report. We build it from what Google, AI assistants and shoppers can already see. To land fixes, you approve one limited invitation from your platform, for example themes only on Shopify. We never get access to orders, payments or customer data, and nothing goes live until you press publish.

Will anything on my site change?

Only when you publish, merge or upload a fix yourself, or ask us in writing to do it for you. Every fix lands in a copy first, and the previous version is kept.

What if my developer has no time?

Most fixes need no developer. Theme fixes arrive as a preview copy you publish, and product data as one file to upload. Only custom built sites need a developer, to merge finished code we have already written and tested.

Can you just do it for us?

Yes, on request, and the safe way. We build the changes in a copy of your theme, you see a preview, and you press publish. The previous version is kept, so any change can be reverted. Nothing goes live without your written approval.

If a change we made breaks anything, we revert it. We never touch checkout, cart, pricing, payments or customer data.

Which platforms?

Any. Shopify, WooCommerce, BigCommerce, Magento, Salesforce Commerce Cloud or a custom build.

Is there a contract?

No. The Monthly Audit is month to month and you can stop any time.

How much?

Pricing comes with your report. We would rather show you the work first.

Find out where your store stands.

See the gaps, see your competitors, and get a clear place to start. Every report is checked by a person before it is sent, and reports go out in the order they are requested.